Accuracy Vs. Authenticity Last weekend I taught B2W’s Breaking Into Script Reading workshop where I talked about accuracy versus authenticity. I said that audience preferences have changed in the past ten years quite considerably. Whereas not long ago creatives had to be accurate or risk being considered a ‘bad’ writer, this is now the case when it comes to authenticity. This lead to a discussion of authenticity and HOW writers can ensure their writing feels real. I thought this might be useful for all the Bangers, so here goes. First things first, let’s define the actual word ‘authenticity’. Here it… Read More »Writers Ask: What Does ‘Authenticity’ Really Mean, Anyway?